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An interesting statistic on delivery and to-go food

Fittingly, just as I post my tomes on tipping on to-go food, Nation’s Restaurant News’ Breaking News page has a just published article about “convenience” being a big factor that restaurants must consider in these challenging times. So, while value has been a big new counter to the challenges faced in this economic environment, restaurants need to consider convenience as well, at least according to this article.

There’s nothing particularly groundbreaking about the study that is quoted – 20% of all consumers picked up food at a restaurant last year, while 30% of 18 – 25 year olds did the same.

What I found interesting is something unexpected – this phrase – “While the Mintel survey indicated that consumers overall are spending less on takeout and delivery,” :snip:

Perhaps the to-go boom has reached its peak.

This could certainly have implications down the road. Restaurants have retrofitted some restaurants to have whole areas dedicated to to-go. Could these become dusty caves where office supplies get stored? And what happens if a restaurant that does a lot of to-go orders loses just enough business to only justify having one person process orders but it means that the one person actually has more customers to personally deal with? Or that they lose just enough business where they have to keep two people on but both take a big hit in terms of volume since the pie that they’re splitting is smaller than ever?

Anyway, if you want to read the article at Nation’s Restaurant News, go here:

http://www.nrn.com/breakingNews.aspx?id=378782

2 responses to “An interesting statistic on delivery and to-go food

  1. Pingback: An interesting statistic on delivery and to-go food « So You Want … | Drakz Free Online Service

  2. Pingback: Delivery And To Go | More More Pics

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